Event Strategy Guide - Step One

Although according to our friends the New Kids On The Block step 1 would be to "have lots of fun"...this eBook will outline our first step in the event management process which is strategy. At Trixstar, we believe a good strategy directly impacts the success of an event; and we'll show you why.

With an event strategy based on your vision, you can break your event into manageable, deadline-driven tasks that can be executed, tracked and evaluated. You can see your progress the whole way through and track it against your goals.

Download this free resource to help break down your event strategy by answering five key questions:

    1. Why are you holding your event?
    2. What do you want to achieve with your event and what are your goals?
    3. How will your event be unique?
    4. Do you need a brand audit for your event?
    5. Does your budget reflect your vision?