You worked hard to plan your event, had a great time at it and now it’s all over, right? Not quite. Event evaluation is a crucial conclusion to the process that will gauge the success of your event, and determining its ROI will help you do so.
ROI, or Return on Investment, can be challenging to measure since it doesn’t always hinge on financial results—contrary to popular belief. You are going to have to determine what you need to measure and how to measure it in accordance to the type of event you are hosting, and we’ve compiled a few points to get you started.
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The day of your big event has arrived, and it’s taken a tremendous amount of effort to get to this point. You’ll be able to breathe a sigh of relief soon, but not quite yet. This is when all of your planning will come into play in order to create a seamless entry-through-exit experience for your guests.
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Written by Meaghan Baxter
I’ve been writing blog posts for Trixstar about all facets of event planning for nearly three years now. During that time, I’ve learned a great deal about how to plan a successful event that creates a lasting impact on attendees. I also volunteer with a local not-for-profit, and I was assigned the task of co-chairing its inaugural black-tie fundraiser this past spring. It was a daunting idea at first, not to mention a chance to put the event-planning knowledge I’ve gained from Trixstar to the test. I’ve compiled my top five tips for starting an event from scratch to help you out.
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Corporate events generally get a bad rap for being predictable and boring. Company Christmas parties, partners’ dinners and client appreciation events all happen because of ‘tradition’. From venue to entertainment to the ‘rubber chicken’ served at dinner, an event formula that rarely changes has no chance to inspire employees, intrigue new customers, or promote the corporate brand.
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People host events all the time to mark various occasions, to fundraise or to socialize and network. But what makes the truly successful events stand out from while others flop? There are common themes of successful events to ensure your guests will be talking about the festivities long after they leave—and for all the right reasons.
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